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Browsing: CMO
Five Minutes With… is a monthly quick sit-down with leading marketers on their brand, the trends they’re tracking, and a…
Behr has elevated longtime marketer Andy Lopez to chief marketing officer (CMO), broadening his remit to include product strategy, marketing,…
Take 5 Oil Change’s first chief marketing officer (CMO) Doug Zarkin has left the business after one year in the…
Halfway through the year, the carousel of marketing leadership exits, arrivals, and promotions shows no signs of slowing.From CMO departures…
Whoop has hired Dirk-Jan van Hameren, Nike’s former CMO, to run marketing as the maker of wearable technology crosses 3…
Consumer electronics marketing has a bad habit: It talks too much about the product and not enough about the person…
Meta has appointed Denise Moreno as its new CMO, succeeding Alex Schultz, who has been named Meta’s first chief data…
Canadian intimates and apparel brand Knix, known for body-positive and taboo-breaking marketing around period underwear, has a new chief marketing…
More than half (52%) of Americans don’t know what a 529 plan is, the tax-advantaged savings accounts that parents can…
Three years ago, 95% of Americans hadn’t heard of Finnish smart ring brand Oura. Since then, its product—which can track…
OpenAI Hires ServiceNow CMO Colin Fleming to Lead Business Marketing Push The future of brands gets decided…
Ford’s global chief marketing officer (CMO), Lisa Materazzo, is leaving the business on June 1 after three years in the…
DoorDash has a new chief marketing officer in Tim Castree. Castree joins the delivery platform from Amazon, where he was…
DeepIntent has named Ian Colley—most recently CMO of The Trade Desk—as its new chief marketing officer, effective late April. Colley…
She’ll lead a national expansion of the California-founded company, which uses wearable data to help patients and doctors continuously track…
Chipotle has hired Fernando Machado, the former chief marketing officer (CMO) of Burger King, as chief brand officer (CBO). The…
