Browsing: Creative Advertising

The Super Bowl is an advertiser’s biggest opportunity to reach a massive audience. But at roughly $267,000 per second, brands…

With the 2026 FIFA World Cup fast approaching, Coca-Cola is staking out its place on soccer’s biggest stage.The brand this…

Having tapped major athletes, including Serena Williams, for its 2025 launch campaign, NikeSkims is putting Blankpink star Lisa en pointe…

Lady Gaga is lending her voice to Rocket and Redfin’s Super Bowl 60 campaign. The pop star appears in a…

Bosch released a teaser on Monday for its upcoming Super Bowl ad, revealing that celebrity chef Guy Fieri will star…

It may be cold outside, but a determined group of Olympians is just getting warmed up. Ahead of the Milano…

Dos Equis’ Most Interesting Man in the World is back from retirement, and he’s thirsty for adventure. Meanwhile, Taco Bell is…

Taco Bell is turning the drive-thru into haute cuisine.The fast-food chain’s new “Laps of Luxury” activation, created by agency Deutsch,…

Ejae has traded in “Golden” for a Phil Collins song and a packet of Liquid I.V. The KPop Demon Hunters star…

For the seventh consecutive year, Oikos is returning to Super Bowl advertising—but this time with a notably different playbook.The Danone-owned…

Financial services advertising usually looks similar: warm and fuzzy portrayals of life’s milestones—births, graduations, weddings, retirement parties—all made better because…

During his decade-long hiatus, Dos Equis’ The Most Interesting Man in the World became decidedly uninteresting.Instead of winning lifetime achievement…

This week brought an eclectic mix of brand moves, from Lego’s stance on AI to Gordon Ramsay’s new gig for…

If 2025 was the year brands began cautiously expressing their views on AI, 2026 is shaping up to be when…

Goth culture is seeing a resurgence–thanks in part to Gen Z–and Liquid Death and e.l.f. Cosmetics are reuniting to lean…

Ads of the Week: 8 Campaigns That Caught Our Eye, From Equinox to Dunkin’ This week’s standout campaigns run the…