Browsing: Fashion News

The numbers14% – year-on-year revenue growth in Q2, with net sales reaching a record $7.7 billion (€6.74 billion).$243 million (€212…

Within a day of Spain winning the FIFA 2026 World Cup, American Eagle made a bold move. The retailer temporarily…

Gap has teamed up with Hailey Bieber to launch a denim capsule collection and campaign inspired by the ’90s, an…

Creating a brand that thrives in a rapidly evolving landscape requires a blend of original product design and a deep…

Tick tock, ever felt against the clock? American watchmaker and luxury-lifestyle brand Shinola’s first-ever brand campaign subverts a typical date…

With the FIFA World Cup 2026 starting this week, American Eagle is debuting its first campaign with soccer star Lamine…

ThredUp has added a peer-to-peer selling option to its online thrift shop.The company, which was founded by James Reinhart in…

How do you make a brand that’s perceived as “uncool” a cultural moment? Terence Reilly, recently elevated from CMO to Chief…

Anna FleischleProduction DesignerBringing receipts: During Lily Allen’s “West End Girl” tour, production designer Fleischle had the singer wrap herself in…

Marc Jacobs is entering a new era of entertainment marketing with the help of actress, comedian, and screenwriter Rachel Sennott.For…

Brands are rethinking the traditional social media playbook, trading reach for credibility as they look to crack Reddit.The shift comes…

NeAndre Broussard, chief executive of BMW Digital and founder of the Black Menswear movement, wants marketers to stop chasing virality…

NeAndre Broussard, chief executive of BMW Digital and founder of the Black Menswear movement, wants marketers to stop chasing virality…

The tunnel walk has become basketball’s red carpet moment, with players modeling designer looks that are out of reach for…

In this episode of Adspeak by ADWEEK, senior media reporter Mark Stenberg speaks with David Lafitte, president and CEO at…

Making content has only gotten easier, between AI tools streamlining production and more brands seeking out influencer partners. But all…