Tech Polymarket and Kalshi Say Influencer Partners Can’t Deny Election Results, ActuallyBy adminJune 8, 20260 As the United States heads into an especially contentious midterm election season, prediction markets have already run into trouble with…
Spotlight Accenture Song Acquires Whalar in Giant Bet on Influencer MarketingBy adminJune 8, 20260 Accenture Song, the consulting giant’s marketing services arm, confirmed it intends to acquire marketing agency Whalar, which connects brands with…
Spotlight Omnicom’s New Influencer Tool Uses Agentic AI to Tweak Content For Brand StandardsBy adminApril 27, 20260 Omnicom Media Group (OMG) has a new way to edit potential brand suitability issues on the fly.OMG’s influencer agency, Creo,…