Spotlight NBCU Ads Leader Says Brands Are Still Betting on Late Night TVBy adminMay 14, 20260 NBCUniversal’s upfront event was all about family—and not just because of the Fast and Furious spinoffs.In addition to Vin Diesel…
Spotlight NBCU Kicks Off Upfront Week With Sports, AI, and a ‘Fast’ Vin Diesel SurpriseBy adminMay 11, 20260 The quick summary:The event itself wasn’t very “Fast and Furious,” but NBCUniversal covered a lot of ground in its upfront…
Spotlight NBCU to Gain New AI-Powered Measurement With HyphaMetrics PartnershipBy adminMarch 5, 20260 On Thursday, NBCUniversal and HyphaMetrics announced a new partnership to provide NBCU with next-gen data measurement capabilities. Using HyphaMetrics’ UNIeVista Panel, NBCU…
Spotlight How NBCU Scored the First $10 Million Super Bowl AdsBy adminJanuary 30, 20260 NBCUniversal’s Super Bowl 60 winning streak continues.After mentioning it on a Puck podcast earlier this month, Mark Marshall, chairman, global…