Browsing: Nike

Sports dominate this week.As World Cup fever builds ahead of the tournament’s kickoff on June 11, McDonald’s assembles a cast…

Nike’s new film for the FIFA World Cup 2026 upends the conventions of its previous marketing around the tournament. “Rip the…

The push to do so through chemical means is a response to the shortcomings of other strategies they’ve tried. Traditional…

NBA star Devin Booker grew up going to the McDonald’s in Sedona, Arizona, which is famous for swapping the brand’s…

Brands are rethinking the traditional social media playbook, trading reach for credibility as they look to crack Reddit.The shift comes…

Apple Watches are smart little gadgets, but they don’t always fit the vibe. There were plenty of nights and dressier…

HOKA’s max-stacked Rocket X Trail combines road race shoe energy with boosted grip from a 3-mm lugged outsole. If you’re…

In the midst of our reporting on Nike’s turbulent year, we failed to emphasize one fact: Even as Nike’s corporate…

Nike has confirmed to ADWEEK that it will not air an ad during Super Bowl 60. The move comes just…