Spotlight How Manscaped Used AI to Evolve Beyond Ball MemesBy adminApril 15, 20260 Men’s grooming brand Manscape had a problem. It was really good at balls humor—but not much else. And as the…
Spotlight Dhar Mann Kicks Off Social Media Week With $1,000 Old Navy GiveawayBy adminApril 14, 20260 ADWEEK’s Social Media Week kicked off with a bang as creator Dhar Mann gave away a $1,000 Old Navy gift…
Spotlight Snap Pitches ‘Conversational Commerce’ as TikTok AlternativeBy adminApril 14, 20260 At ADWEEK’s Social Media Week, Snap’s global vp of of smb and mid-market, Sidharth Malhotra, revealed three things he’s noticed…
Spotlight TikTok Shop to End Independent Shipping for U.S. Brands As New Owners Take OverBy adminJanuary 23, 20260 As TikTok gains new U.S. owners in Oracle, Silver Lake, and Abu Dhabi-based MGX, the platform is moving quickly to…
Spotlight TikTok Turns to Pixels to Show Advertisers What Happens Beyond Its Walled GardenBy adminJanuary 20, 20260 For years, TikTok has treated its commerce ecosystem like a fortress—what happens in the app stays in the app. But…