Browsing: Strategy

Creating a brand that thrives in a rapidly evolving landscape requires a blend of original product design and a deep…

Liquid I.V. is jumping into the Marvel Cinematic Universe.The Unilever-owned brand is capitalizing on the hype around the upcoming film…

A decade ago, then-Uber CEO Travis Kalanick said he saw autonomous vehicles as an existential threat to the ride-hail company’s…

Meta’s AI glasses have a growing reputation as a creepy technology. The company hopes to change that opinion by announcing…

In this episode of Adspeak, ADWEEK senior media reporter Mark Stenberg is joined by USA Today Co.’s Lark-Marie Anton, chief…

TechCrunch is partnering with VivaTech 2026 to spotlight some of the most important conversations shaping the future of artificial intelligence.…

Indie agency Mojo Supermarket has ended its nine-month search for a head of strategy, bringing in Droga5’s strategy director Brad…

OpenAI co-founder and president Greg Brockman is officially taking the reins of the company’s product strategy, according to Wired. This…

WPP U.S. president Michael Houston will step down from his role, according to an internal memo obtained by ADWEEK.Houston, a…

The New York Times reported a 31.6% year-over-year jump in digital advertising revenue for the first quarter of 2026, totaling…

In this solo episode of Adspeak by ADWEEK, Viral Nation’s Richelle Batuigas challenges one of marketing’s biggest assumptions: that likes,…

The Trade Desk’s chief strategy officer Samantha Jacobson is departing the programmatic advertising giant to join OpenAI.The Trade Desk confirmed…

Amazon’s podcasting business has transformed over the past six months, according to The New York Times. Back in August 2025,…

As Apple races to stay competitive in AI while navigating tariffs and supply chain uncertainty, the company’s future is about…

Nearly two months after its Legendary February, NBC Sports is still digesting all the accomplishments from the 17 days of…

OpenAI on Tuesday announced the next phase of its cybersecurity strategy and a new model specifically designed for use by…