Browsing: world

“If Brazil wins, I’ll walk to church on my knees.” “I’m not shaving until we’re holding the cup in our hands.” These…

This year will go down in history for being not only the first World Cup with 48 teams on the…

Over the past few decades, Nike and Adidas have created some of soccer’s most memorable advertising, from the former’s 1998…

With the FIFA World Cup 2026 starting this week, American Eagle is debuting its first campaign with soccer star Lamine…

Ahead of this year’s World Cup, Amnesty International warned that millions of fans attending the tournament are at risk of…

Long before earning 17 Michelin stars, Gordon Ramsay was a promising footballer in the youth ranks of Scotland’s Rangers FC.…

These are exciting times for soccer fans. The World Cup kicks off this week. Arsenal recently snared 16-year-old prodigy Jeremy…

It’s been 30 years since the U.S. last hosted the World Cup.In that time, the Hispanic population has nearly tripled,…

Netflix has a very literal game plan for the 2026 World Cup.Though the English-language rights for the upcoming soccer tournament…

Nike’s new film for the FIFA World Cup 2026 upends the conventions of its previous marketing around the tournament. “Rip the…

Avid followers of the Boston Marathon in April would have noticed a group of runners who bore an uncanny resemblance…

Last month, President Trump was surprised to learn that a basic ticket for the World Cup cost $1,000.“If people from…

TikTok announced on Wednesday that it’s launching a new standalone app in the U.S. dedicated to cultural milestones like the…

It’s a big moment for soccer in the U.S., and the NWSL wants to have a winning game plan.With the…

On this episode of Adspeak by ADWEEK, host Kim Einan sits down with Jim Cowsert to unpack how AI is…

The McDonald’s team had a different idea for its FIFA World Cup 2026 campaign, but it ended up on the…