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Days after Meta shut down its internal “tokenmaxxing” dashboard following news of the AI leaderboard leaking to the press, LinkedIn co-founder and venture capitalist Reid Hoffman came out in support of the concept that’s recently taken Silicon Valley by storm. An AI token is a small chunk of data that an AI model processes when it’s trying to understand a prompt and generate a response. It’s also the unit that’s used to measure AI usage and determine how much AI services cost. As a result, many companies have begun internally tracking which employees are using the most tokens as a…
Adding Wi-Fi doesn’t always turn out to be as smart as it sounds. A smart smoke detector turns out to be dumber than I thought, even with Wi-Fi added.Smart smoke detectors will let you know if a fire breaks out when you aren’t home, but other than that they don’t offer any extra benefits over a “dumb” model. And these devices introduce a problem: Most smart smoke detectors exclude one of two sensors to alert you about a fire. Every smart model I tested had only a photoelectric sensor, which picks up smoldering fires, while ionization sensors that pick up…
At Coachella, Justin Bieber opened a laptop, pulled up YouTube, and started scrolling through his own videos. He jumped between eras, played old clips, sang along to earlier versions of himself. For a headlining slot, it felt strange. The critics who felt it was a letdown were measuring the set against the wrong thing. Bieber didn’t stage a concert that underdelivered. He staged a different format entirely. This new format is built on the logic of a platform feed rather than a traditional setlist. That shift began in 2012, when YouTube shifted its core metric from views to watch time. Creators adapted quickly, optimizing…
Online meetings these days are crowded. The abundance of note-taking assistants means that everyone has their own meeting assistant join calls to transcribe and summarize the conversation, which results in overcrowded meeting rooms. Fathom, a startup that makes an AI note-taking tool, is trying to address that overcrowding issue with an update that enables its app to transcribe all calls you attend without requiring an AI assistant to join them. Now, this isn’t anything new. We already have several desktop apps like like Granola, Talat, Notion and ChatGPT that can transcribe calls. Fathom says it is trying to improve on…
Other Standing Desks to ConsiderPhotograph: Nicole KinningLuxor Compact Electric Standing Desk for $200: The Luxor is a no-nonsense standing desk that does exactly what you expect and takes up minimal space. It’s perfect for students, small apartments, and anyone who needs a compact, budget-friendly setup. At 23.5 inches deep, the tabletop is shallow enough to fit into tight corners or shared spaces. The electric lift moves steadily at an inch per second, whisper-quiet, and the 154-pound weight capacity can handle a laptop, monitor, and a few textbooks with no sweat. The lift mechanism is exposed underneath, so you’ll want to…
Viant, a public adtech company whose tech helps brands buy ads online and on streaming, has agreed to acquire TVision for $40 million.$22.5 million will be paid in cash, and $17.5 million will be paid in Viant stock.“Viant can now measure the whole TV market across linear TV, open CTV, and walled gardens side by side,” said Viant chief executive (CEO) Tim Vanderhook. “For too long, the biggest platforms have graded their own homework. This changes that.”TVision measures how many people are watching TV, and whether they are engaged with the ads or content. It does this with a panel…
A benefit of caves is that they can provide protection from dangerous conditions on a planet’s surface, such as exposure to cosmic radiation or harsh temperatures. For example, it may be that caves deep under the Martian soil could be warmer, wetter, and more conducive to life.“The queen of questions, from my point of view, is our prediction from 1992 that there could be a remnant microbial biosphere on Mars at depth,” says Boston.What’s the Best Way to Search for Cave Aliens?Over the past few decades, scientists have discovered hundreds of caves on the Moon and Mars, often by looking…
NeAndre Broussard, chief executive of BMW Digital and founder of the Black Menswear movement, wants marketers to stop chasing virality and start building long-term relationships with the communities behind them.Speaking at ADWEEK’s Social Media Week on Tuesday, Broussard drew on six years of growing the Black Menswear movement to argue that consistency, not trend-chasing, is what builds cultural relevance. His agency, BMW Digital, helps brands reach Black consumers, specifically Black men. Since its founding, the agency has amassed nearly 1 million followers across platforms and hosted more than 40 activations across three continents.“We were not trendy, but we were consistent,” Broussard…
In February, Spotify made an exciting (and a bit unusual) move when it entered the world of physical book sales. As of this week, the new feature is officially live in the U.S. and the U.K., allowing users to purchase physical books through the Spotify app. This collaboration is with Bookshop.org, an online marketplace dedicated to supporting local, independent bookstores. On audiobook pages within the app, users will now see a button labeled “Get a copy for your bookshelf.” Clicking this button directs them to Bookshop’s website, which manages pricing, inventory, and shipping. Currently, the ability to purchase physical books…
Nevertheless, there are clear patterns that appear. In nearly all cases, teenage boys are allegedly responsible for the creation of the images or videos. They are often shared in social media apps or via instant messaging with classmates. And they are hugely harmful to the victims. “I’m worried that every time they see me, they see those photos,” one victim in Iowa said earlier this year. “She’s been crying. She hasn’t been eating,” another’s family said.In multiple instances, victims often do not want to attend school or be faced with seeing those who created explicit images or videos of them.…
After nearly 20 years leading top brands and agencies, childhood friends Musa Tariq and Tim Jones are betting they can solve one of the industry’s key problems: the disconnect between brand and business. Tariq, who previously led marketing for Airbnb, Ford, and GoFundMe, and Jones, formerly at 72andSunny, are coming out of stealth to launch consultancy Science x Story. Its ambition is to realign how companies can grow in an AI future. After two decades brand-side, Tariq said he has repeatedly encountered agencies that have “struggled with the business acumen,” while consultants that are great at business strategy “never understood the creative.”
Amazon is moving in on the orbital mobile connectivity market that’s currently dominated by Elon Musk’s Starlink. The company on Tuesday said it had agreed to buy satellite company Globalstar, known for powering Apple’s “Emergency SOS” feature, for $11.57 billion in cash. The $90-per-share deal will net Amazon all of Globalstar’s satellite operations, infrastructure, and mobile satellite services spectrum licenses, enabling the larger company to flesh out its young satellite business, Amazon Leo, with direct-to-device services ahead of its launch later this year. The announcement comes just days after Amazon CEO Andy Jassy touted Amazon Leo’s roster of customers, which…
Corsair is known primarily for its high-end gaming peripherals and accessories, as well as PC components like memory and power supplies. More recently, the company even dipped its toe into full-on, prebuilt gaming PCs. So, if you’re shopping for a new gaming keyboard or building a new PC, checking out Corsair’s website is a good way to go. But before you buy, we have some Corsair discount codes and Corsair coupons to help you save some extra cash.Up to 50% Off the Certified Gear Corsair SaleOne of the best ways to save extra on high-end gaming gear like keyboards, headphones,…
Apple is taking a tough stance on vibe-coding apps as the company is blocking updates or removing those apps from the App Store. Affected apps include Replit, Vibecode, and Anything. While Replit and Vibecode’s updates were paused, Anything’s app was removed twice. The company is now looking for new ways, like offering a desktop version of its service, to let users build apps for mobile devices. Anything’s co-founder, Dhruv Amin, said in a conversation with TechCrunch that Apple removed its app on March 26. Since then, the company has been unable to get its app approved, despite a period where…
B&H Photo is one of our favorite places to shop for camera gear. If you’re ever in New York, head to the store to check out the giant overhead conveyor belt system that brings your purchase from the upper floors to the registers downstairs (yes, seriously, here’s a video). Fortunately B&H Photo’s website is here for the rest of us with some good deals on photo gear we love.Save on the Latest Gear at B&H PhotoB&H Photo has plenty of great deals, including Nikon’s brand-new Z6III full-frame mirrorless camera for $2,196.95 ($300 off). The Z6III (8/10, WIRED Recommends) is huge…
Instacart has acquired Colombia-based grocery tech firm Instaleap, the company announced on Tuesday. The financial terms of the deal were not disclosed. Founded in 2019, Instaleap is a global fulfillment solutions platform that helps retailers streamline and scale their online operations. The company has clients across nearly 30 countries in Latin America, Europe, and the Middle East. While Instacart is mostly known for grocery delivery, it’s been investing in retail technology and fulfillment services over the past several years. Its commerce platform, Storefront Pro, powers the e-commerce operations of more than 380 grocers, including Aldi, Costco, Publix, and Sprouts. Additionally,…