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Sydney Sweeney and American Eagle are back together, and this time around, the actress has traded her blue jeans for blue jean shorts.“Syd for Short” introduces a more casual side of the Euphoria star, through a series of videos and stills in which she wears shorts as she goes about her day at home, the beach, or running errands.The 15-second hero spot sees Sydney sporting a variety of denim looks against a blue sky backdrop. “What brand am I wearing?” she asks, before answering with a laugh, “Yeah, that one.”“Being able to share Syd, which is what my friends and…

Tesla is rolling out a new self-driving app that makes it easier for owners to subscribe to its Full Self-Driving software and see statistics on how — and how often — they use it. The app will display information about FSD, including multi-day streaks, adding a gamified element to the driver assistance software. The company teased the redesigned self-driving app, along with a slew of other new features that will be included in its next major software update, in a post on X. Tesla’s Full Self-Driving (Supervised) is an advanced driver assistance system that launched in beta in late 2020,…

Adobe has patched a vulnerability in its flagship document-reading apps, Acrobat DC, Reader DC and Acrobat 2024, that hackers have been actively exploiting for at least four months. The vulnerability, officially tracked as CVE-2026-34621, allows hackers to remotely plant malware on a person’s device by tricking them into opening a maliciously crafted PDF file on their Windows device or macOS computer. The exploit targets a vulnerability in some versions of the Adobe Reader software. It is not yet known how many people have been affected by this hacking campaign. In a note on its website, Adobe said it was aware…

OpenAI’s $852 billion valuation is facing skepticism from some of its own investors as the company scrambles to reorient itself around enterprise customers and fend off Anthropic, according to the Financial Times. Anthropic’s annualized revenue jumped from $9 billion at the end of 2025 to $30 billion by the end of March, driven largely by demand for its coding tools. One investor who has backed both companies told the FT that justifying OpenAI’s round required assuming an IPO valuation of $1.2 trillion or more — making Anthropic’s current $380 billion valuation look like the relative bargain. The secondary market tells…

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Pillar, a platform that helps commodity-driven businesses (like those in metals, food, and airline companies) manage financial risk, announced Tuesday a $20 million seed round led by Andreessen Horowitz.  Others in the seed round include Crucible Capital, Gallery Ventures, and Uber CEO Dara Khosrowshahi. The company has raised $23 million to date. Pillar, founded in 2023, automates hedging processes for such businesses. Hedging is when a company places a trade that can offset or cancel out losses from other priced trades. Geopolitics has not been kind to the commodities market, which has seen much volatility in the past year.  Harsha…

The modern era of cheating in chess began on a Thursday in July 1993, when a man with shoulder-length dreadlocks walked into the World Open tournament in Philadelphia and registered as John von Neumann. Both the hair and the name were phony.The real Von Neumann was a prominent mathematician and computer scientist who died in 1957. The fake Von Neumann had a suspicious buzzing bulge in his pocket, fought a grandmaster to a draw, then fled before anyone could work out who he was.A Boston Globe columnist called it “one of the strangest cheating episodes in chess history.” Chess.com recorded…

Google is adding more AI capabilities to its Chrome web browser, the company announced on Tuesday. It’s introducing a new feature called Skills, which will allow users to save and reuse their favorite AI prompts that can run across different web pages without having to type them in again. The feature ties into Google’s integration of its Gemini AI into Chrome, which arrived alongside a slate of new competitors in the browser ecosystem from companies like OpenAI (Atlas), Perplexity (Comet), and The Browser Company (Dia), among others. Gemini already allows users to ask questions about a web page, summarize its…

A small conservative legal group used direct access to the Federal Communications Commission chairman’s office last September to accelerate a complaint targeting Jimmy Kimmel and his employer, ABC, according to internal emails obtained by WIRED.The emails show the group routed its filing to Chairman Brendan Carr’s senior counsel, sidestepping career staff who typically review such complaints.The correspondence offers a detailed look at how the Center for American Rights (CAR), whose filings often echo criticisms of the press by President Donald Trump, supplied legal arguments used in challenges against broadcast networks. Kimmel was briefly suspended in September following threats from the…

Dentsu has overhauled its flagship AI platform, Dentsu.Connect, in preparation for a future where marketing and media workflows between brands, agencies, and tech partners are largely automated by agents. The holdco unified its data and tech groups in 2024 and brought them into Dentsu.Connect. The goal was to supercharge marketing operations with a shared data layer and AI tools. The newest iteration of Dentsu.Connect, built on a combination of custom small language models and frontier large language models like Google’s Gemini and Meta’s Llama models, goes much further. It acts as a centralized platform where all the existing workflows, like media…

Science Corporation, the startup from former Neuralink president and co-founder Max Hodak, has enlisted a top neurobiologist to lead the first U.S. human trials for its biohybrid brain-computer interface. Dr. Murat Günel, chair of Yale Medical School’s Department of Neurosurgery, has signed on as a scientific adviser after two years of discussions. His goal is to surgically place the first sensor for a future interface — one that will eventually combine lab-grown neurons with electronics — into a patient’s brain. Science, founded in 2021, completed a $230 million Series C fundraising round last month that valued the company at $1.5…

The MacBook Neo made quite a splash when it landed in March. $599 for a MacBook felt groundbreaking, and it was easy for casual onlookers to declare that Windows laptops had no true answer to it.But what if I told you there was a Windows option that was better in almost every way? That’s the HP OmniBook 5, a laptop you’ve probably never heard of unless you watch the space closely. I’ve been recommending it ever since I tested it last month. The price has been fluctuating, but more often than not, the 14-inch model was selling for $500. You…

Creativity and AI can properly co-exist for brands as long as the right tools are implemented, according to Higgsfield AI’s Mahi de Silva.The co-founder and chief strategy officer of Higgsfield AI spoke to ADWEEK’s COO, Zoë Ruderman, during a Social Media Week session in New York on Tuesday, where he said his company is focused on democratizing content creation.“We’re an AI studio, a platform made by creators for creators,” de Silva said. He added, “It’s anything and everything you want to create in multimedia. Images, audio, video, all come together with point-and-click, drag-and-drop ease of use.”Calling today’s current AI environment…

Fluidstack, a startup that builds specialized data centers for AI companies, is in talks to raise a $1 billion round at an $18 billion valuation, potentially led by Jane Street, Bloomberg reports. Should this deal come to fruition, it would more than double Fluidstack’s valuation in a matter of months. In December, the company was reportedly raising around $700 million at a $7.5 billion valuation, sources told Bloomberg at the time, although it didn’t formally announce the close of that round. That round was said to be led by Situational Awareness, an AGI-focused fund founded by former OpenAI researcher Leopold…

Despite all the hate it gets, anyone who’s been to Coachella knows it’s a damn good time.I attended once in 2024, where I was welcomed as a Coachella elder. The music is killer, if you can dodge all the influencers setting up ring cameras. I’d likely be right back there huffing dust in the day-glo desert if I could afford the tickets, flight, and potentially very annoying drive into the Colorado Desert.Luckily, I have a smartphone. And Coachella, which has livestreamed its sets for years, has revamped its vertical video feed to appeal to mobile users. So what better way…

NeAndre Broussard, chief executive of BMW Digital and founder of the Black Menswear movement, wants marketers to stop chasing virality and start building long-term relationships with the communities behind them.Speaking at ADWEEK’s Social Media Week on Tuesday, Broussard drew on six years of growing the Black Menswear movement to argue that consistency, not trend-chasing, is what builds cultural relevance. His agency, BMW Digital, helps brands reach Black consumers, specifically Black men. Since its founding, the agency has amassed nearly 1 million followers across platforms and hosted more than 40 activations across three continents.“We were not trendy, but we were consistent,” Broussard…