Browsing: Spotlight

While many marketers have accepted the difference between what consumers say they care about and their actual behavior when it…

Dentsu is resurrecting search agency 360i as a “solution” within the wider Dentsu network spanning social, creators, and community, the…

With the FIFA World Cup 2026 starting this week, American Eagle is debuting its first campaign with soccer star Lamine…

As head of activations for independent media agency Noble People, Mike McHale creates experiences that get people out of their…

Since I first stepped into the category of hair supplements 8 months ago, I’ve been struck by how the modern…

Canadian intimates and apparel brand Knix, known for body-positive and taboo-breaking marketing around period underwear, has a new chief marketing…

Online shopping has come a long way from banner ads and shopping carts, while stores are doing much more than…

In this episode of Brave Commerce, Rachel Tipograph and Sarah Hofstetter speak with Stefan Kovačević, global retail media and digital…

When you go to the Cannes Lions, you get blasted—not just with rosé, but with a whole lot of noise. ADWEEK…

In this episode of Adspeak by ADWEEK, host Rich Battista, executive chairman at ADWEEK, sits down with Steve Koonin, CEO…

ThredUp has added a peer-to-peer selling option to its online thrift shop.The company, which was founded by James Reinhart in…

More than half (52%) of Americans don’t know what a 529 plan is, the tax-advantaged savings accounts that parents can…

Welcome to Cannes! Would you like an activation—or 40? The 2026 edition of Cannes Lions is bursting at the seams,…

Long before earning 17 Michelin stars, Gordon Ramsay was a promising footballer in the youth ranks of Scotland’s Rangers FC.…

Priyanka Chopra Jonas has been a brand ambassador since age 18. But her latest deal might be the biggest coup…

Welcome to Cannes! The Festival of Creativity ended last year reeling from AI aftershocks. AI-generated case studies? We all leapt back…