Browsing: Spotlight

TikTok is doubling down on AI as it looks to strengthen its competitive stance in the advertising market.The company will…

Archer Roose Wines, the canned wine brand co-owned by Elizabeth Banks, has landed its second airline partnership with low-cost carrier…

The quick summaryTelevisaUnivision is going to the Super Bowl.Heading into its May 12 upfront event in New York, TelevisaUnivision had…

Heading into YouTube’s Brandcast on Wednesday, Sean Downey, president of the Americas for Google, wants ad buyers to walk out…

The quick summary:The Super Bowl may be months away, but Disney already has its head in the game.Heading into its…

The nonprofit organization Gold House, dedicated to supporting Asian American Pacific Islander creatives, entrepreneurs, and leaders, hosted its fifth annual…

Music festival season kicked off last month with festival promoter Goldenvoice’s two biggest events: Coachella and Stagecoach.Coachella attracted a much…

When Coca-Cola CEO Henrique Braun announced his company’s first-quarter results late last month, nobody in marketing seemed to notice. Net revenue…

The promise of personalization has been in marketing conversations for years. What changes now is the infrastructure to actually deliver…

When it first launched in 2006, BuzzFeed was a trailblazer, creating from scratch a playbook for sparking virality in the…

In this episode of Adspeak by ADWEEK, chief brand and community officer Jenny Rooney sits down with Josh Dean, founder…

Liquid I.V. wants to make this the summer of “yes” and remind people that life’s best moments are better when…

DeepIntent has named Ian Colley—most recently CMO of The Trade Desk—as its new chief marketing officer, effective late April. Colley…

Some of the most closely watched brand executives in the country will gather in Atlanta this September for Brandweek 2026,…

Croud has appointed Valerie Davis as its first US CEO as it seeks to grow its business North America and…

The quick summary:For its third annual upfront presentation on May 11, Amazon drew hundreds of ad execs, agency representatives, and…