Browsing: Spotlight

Novo Nordisk, which produces GLP-1 appetite suppressant drugs Ozempic and Wegovy, is teasing its first Super Bowl ad featuring online…

We’ve partnered with industry icon Mark Ritson on the ADWEEK MiniMBA in Marketing, a program that helps you become the…

From Snake Plissken in Escape from New York to Jack Burton in Big Trouble in Little China, Kurt Russell has…

The U.K.’s top antitrust regulator, the Competition and Markets Authority (CMA), issued a critical ruling against Google on Wednesday, calling…

This story was originally published in On Background with Mark Stenberg, a free, weekly newsletter that explores the key themes…

The numbers$58.1 billion: Meta’s Q4 2024 ad revenue, up 24% year-over-year. Overall revenue was $59.89 billion, also up 24% year-over-year.18%:…

The Super Bowl is an advertiser’s biggest opportunity to reach a massive audience. But at roughly $267,000 per second, brands…

Ro and tennis legend Serena Williams are bringing the GLP-1 conversation to the Super Bowl.Ro, a direct-to-consumer healthcare business that…

Ben Stiller and Benson Boone are bringing a retro, over-the-top energy to Instacart’s 2026 Super Bowl ad.The grocery delivery app’s…

With the 2026 FIFA World Cup fast approaching, Coca-Cola is staking out its place on soccer’s biggest stage.The brand this…

Chanel’s teaser for its Métiers d’Art 2026 show doesn’t feel like an ad so much as a charming detour from…

Alex Mashrabov didn’t set out to build another AI company promising to revolutionize marketing. At Snap, a company popularly known…

Lay’s is betting its chips on the Big Game once again.Today, Lay’s released a teaser for its upcoming Super Bowl…

Having tapped major athletes, including Serena Williams, for its 2025 launch campaign, NikeSkims is putting Blankpink star Lisa en pointe…

VML is reshaping its North American leadership bench, naming Jason Xenopoulos CEO of its New York office while elevating longtime…

Google has elevated longtime exec Jitendra Kumar to oversee the tech giant’s relationship with critical mid-market agencies, ADWEEK has learned.Kumar…