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As the US war with Iran continues to roil the Middle East, new research shared exclusively with WIRED shows that…
This story was originally published in On Background with Mark Stenberg, a free, weekly newsletter that explores the key themes…
The value of all advertising centers around whether it gets consumers to convert—that usually means buying something, but could also…
“If Brazil wins, I’ll walk to church on my knees.” “I’m not shaving until we’re holding the cup in our hands.” These…
Using an ad blocker is good for your security, privacy, and even the FBI recommends them to defend from online…
Lionel Messi is a busy man. While his left foot has been preoccupied securing Inter Miami trophies and preparing to…
OpenAI Is Hiring for a Top Marketing Exec to Promote Its Ads Business The platform is welcoming advertisers…
The Federal Trade Commission announced on Thursday that Cox Media Group and two other marketing companies, MindSift LLC and 1010…
NBCUniversal’s upfront event was all about family—and not just because of the Fast and Furious spinoffs.In addition to Vin Diesel…
Big money and powerful interests have entirely rebranded drugs like cannabis, mushrooms, and ketamine in the 21st century.Today, millions of…
Warner Bros. Discovery has unveiled a range of updates intended to make ads more interactive, personalized, and measurable across streaming,…
TikTok is doubling down on AI as it looks to strengthen its competitive stance in the advertising market.The company will…
TelevisaUnivision’s John Kozack is ready.Recently, ADWEEK had the exclusive on Kozack taking over as TelevisaUnivision’s ad sales leader following the…
Amazon’s Prime Video advertisers can now automatically tailor their messaging based on the viewer’s previous exposure to a brand or…
ChatGPT maker OpenAI said May 7 it will expand its ads pilot to the U.K., Japan, South Korea, Brazil, and…
OpenAI Opens ChatGPT Ads to Self-Service Platform As part of the announcement, advertisers can now buy ads on…
