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Browsing: Agencies
Chicago’s Manifest has tapped a longtime BarkleyOKRP executive and Chicago agency veteran to unify its client leadership following last year’s…
Ad agencies, like Havas, Broadhead and Supergood, are vibe-coding their own generative engine optimization (GEO) tools on top of large…
L’Oréal is bringing in one agency to run social across its Maybelline New York and Essie brands for the first…
In a post on Truth Social, President Trump directed federal agencies to cease use of all Anthropic products after the…
WPP chief executive (CEO) Cindy Rose has unveiled a $676 million (£500 million) annual cost-cutting plan to get the business…
After just under six months as chief executive (CEO) of WPP, Cindy Rose has unveiled a two-year turnaround plan designed…
Brandtech Group has appointed three regional chief executives — Lisa De Bonis in the UK, Jeff Matisoff in North America,…
The numbers–8.1% – revenue decline for 2025, down 3.6% on a like-for-like basis to $18.3 billion (£13.6 billion)–10.4% – decline in…
Two longtime Omnicom executives will leave the holding company this week and launch an AI-native creative and strategy shop, they…
The Numbers $5.5 billion: Q4 2025 revenue (+27.9% year over year) $941.1 million: Q4 net loss (GAAP) $4.02: Q4 diluted…
I just paid 53 clients of my agency, Acadia, their share of the six figure sum in rebates we received…
Kroger U.S. has named McCann as its creative agency of record, the agency confirmed to ADWEEK.The grocery retailer is one…
Dallas-based agency Lerma has appointed Omar Quiñones as its first chief strategy officer, the final piece of a leadership hiring…
Dentsu has named Takeshi Sano its new president and global CEO as it reshapes its leadership team, the company announced.Sano,…
Reports that WPP plans to move its creative agencies under an umbrella called WPP Creative would mark a big step…
After logging off from his job as integrated media supervisor at North Carolina agency Luquire, Dominique Robinson shifts into planning…
