Browsing: Creative

This post was created in partnership with LiveRamp and Adobe.Retail media networks have spent years acquiring customer data to better…

Nobody gets into advertising to become a manager. But if you’re good at it, that’s where you end up.Inevitably, your…

Retailers’ latest test is figuring out if creative services can boost their advertising businesses.A few years into the retail media…

Stagwell’s Code and Theory has launched a new Enterprise Creative division it hopes can propel its teams further upstream into…

Mariana O’Kelly Leaves Leo Burnett to Lead Creative at DonerColle Partners The future of brands gets decided…

Creative Leaders Place Their Bets on 19 Campaigns to Win at Cannes Lions 2026 Cannes Lions is…

Javier Campopiano, global chief creative officer, global clients for Omnicom Advertising Group (OAG), is stepping down from his role, ADWEEK…

In the past few years, creative marketplaces and platforms have realized they are sitting on a data gold mine, and…

The promise of personalization has been in marketing conversations for years. What changes now is the infrastructure to actually deliver…

The Cannes Lions International Festival of Creativity has named AB InBev as its 2026 Creative Marketer of the Year.AB InBev,…

When a team from Purga Films and Gut Mexico City set out to make a series of short films inspired…

For creative and marketing teams, a simple cloud storage solution often falls short. These teams need to sift through large…

SharkNinja, the company behind the Shark and Ninja household products brands, has hired Elizabeth Nolan as chief creative officer.She was…

Anomaly is setting up shop in Paris, recruiting two BETC Paris execs to establish the creative agency’s seventh international office. Co-founder…

The FIFA World Cup is Coca-Cola’s biggest stage. The brand has had stadium advertising at every World Cup since 1950.…

Job hunting site Indeed has named Stagwell’s 72andSunny its global creative agency of record as AI irrevocably reshapes the job…