Spotlight WPP’s Creative Agency Reorg Lands Too Little, Too LateBy adminFebruary 12, 20260 Reports that WPP plans to move its creative agencies under an umbrella called WPP Creative would mark a big step…
Spotlight Dentsu Wins i-Health’s Integrated Media and Creative AccountBy adminFebruary 10, 20260 Dentsu Wins i-Health’s Integrated Media and Creative Account i-Health owns a portfolio of consumer health brands including Culturelle probiotics, AZO…
Spotlight Client Fatigue Is Fueling a ‘Renaissance Moment’ Across Media and CreativeBy adminJanuary 8, 20260 Florian “Flo” Adamski, the chief executive of Omnicom Media, is bullish on the future of his newly reshaped organization. The…
