Browsing: Cup

Last week, somewhere amid the World Cup frenzy, a now-viral video circulated of Norwegian striker Erling Haaland mid-mouthful in a…

During this year’s World Cup, one scene repeats itself game after game: several players take the field with holes in…

Nike’s World Cup marketing pivot is starting to bear fruit, and its executives say the tournament is a proving ground…

An average visitor is expected to spend around $5,400 in the US—far above the $720-$2,500 visitors to Qatar spent in…

For the first time in World Cup history, eight Arab nations have qualified for this year’s tournament, including Morocco, Tunisia,…

A security researcher said she was able to access several internal FIFA platforms due to a simple security flaw, which…

Extreme heat will be one of the biggest challenges for players and fans during the 2026 FIFA World Cup. According…

Influencers covering the 2026 World Cup in the United States will not be able to create content for monetization on…

BBVA Stadium also transformed daily practices such as waste management. The challenge was not only to separate waste, but also…

The FIFA Men’s World Cup is almost here, and this one will be the biggest ever. The tournament is hosted…

The World Cup is a global celebration, but there’s a darker side to the tournament.FIFA predicts some 6.5 million fans…

Waymo, the Alphabet subsidiary offering robotaxi rides in 11 US metros right now, says it’s ready for the FIFA World…

When you tune in to the 2026 World Cup, you’ll get a peek at something you probably haven’t seen before:…

The FIFA Men’s World Cup is almost here, and this one will be the biggest ever. The tournament is hosted…

This story was originally published in On Background with Mark Stenberg, a free, weekly newsletter that explores the key themes…

“If Brazil wins, I’ll walk to church on my knees.” “I’m not shaving until we’re holding the cup in our hands.” These…