Browsing: Platforms

“The trade-off isn’t only ethical or economic,” Andreaux adds. “It’s also about reliability, privacy and personal security.”Abed Kataya, digital content…

An Android-based mobile fraud operation designed to milk ad revenues from AI-generated shell websites has been shut down by Google…

Outfront Media, the company behind approximately 500,000 billboards and commercial out-of-home (OOH) displays across the U.S., is leveling up its…

Google wants to make it easier for marketers to tap into the insights of its Marketing Mix Model (MMM), Meridian.…

Taboola, the native advertising giant known for placing sponsored content modules beneath news stories on sites like USA Today and…

TikTok has reversed course on a plan to phase out seller-fulfilled shipping in the U.S. for TikTok Shop, pausing previously…

The numbers$1.32 billion — Q4 revenue, up 14% year-over-year (YoY), slightly under LSEG analysts’ projections of $1.33 billion. Full-year revenue…

Pinterest’s Kate Hamill on Visual Search, AI, and the New Path to Purchase In this episode of Brave Commerce,…

India has ordered social media platforms to step up policing of deepfakes and other AI-generated impersonations, while sharply shortening the…

In a year when brands are shelling out $10 million for 30-second Super Bowl ads, the real key to winning…

Google is kicking off its biggest marketing push for Gemini, its generative AI assistant, in a feel-good Super Bowl ad…

Scope3, the adtech emissions quantifier-turned agentic media startup helmed by programmatic pioneer Brian O’Kelley is axing more of its staff,…

TBPN, the hourslong daily tech podcast hosted by the young, brash entrepreneur-investors Jordi Hays and John Coogan, spun up significant…

OpenAI is asking select advertisers to commit at least $200,000 as it rolls out beta ads on ChatGPT, the company…

On a Wednesday afternoon in early January, Nikita Bier, X’s head of product, was sitting in a sprawling suite on…

After blaming a recent outage on a U.S. power failure at one of its data centers, TikTok told advertisers they…