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Browsing: Platforms
X is imploring advertisers who’ve abandoned the platform to return, promising some a sweetheart deal of up to $200,000 in…
Media rating and misinformation-tracking firm NewsGuard is trying to stop the spread of AI-generated misinformation and slop in the news…
X will temporarily bar creators from monetizing their content through its Creator Revenue Sharing program if they share AI-generated videos…
Data collaboration platform LiveRamp is now enabling customers to integrate their AI agents of choice. LiveRamp customers—including major ad agencies, big…
In a new 44-slide pitch deck, obtained exclusively by ADWEEK, X is once again pitching itself as a highly safe…
“The trade-off isn’t only ethical or economic,” Andreaux adds. “It’s also about reliability, privacy and personal security.”Abed Kataya, digital content…
An Android-based mobile fraud operation designed to milk ad revenues from AI-generated shell websites has been shut down by Google…
Outfront Media, the company behind approximately 500,000 billboards and commercial out-of-home (OOH) displays across the U.S., is leveling up its…
Google wants to make it easier for marketers to tap into the insights of its Marketing Mix Model (MMM), Meridian.…
Taboola, the native advertising giant known for placing sponsored content modules beneath news stories on sites like USA Today and…
TikTok has reversed course on a plan to phase out seller-fulfilled shipping in the U.S. for TikTok Shop, pausing previously…
The numbers$1.32 billion — Q4 revenue, up 14% year-over-year (YoY), slightly under LSEG analysts’ projections of $1.33 billion. Full-year revenue…
Pinterest’s Kate Hamill on Visual Search, AI, and the New Path to Purchase In this episode of Brave Commerce,…
India has ordered social media platforms to step up policing of deepfakes and other AI-generated impersonations, while sharply shortening the…
In a year when brands are shelling out $10 million for 30-second Super Bowl ads, the real key to winning…
Google is kicking off its biggest marketing push for Gemini, its generative AI assistant, in a feel-good Super Bowl ad…
