Browsing: Premium

More than half (52%) of Americans don’t know what a 529 plan is, the tax-advantaged savings accounts that parents can…

Welcome to Cannes! Would you like an activation—or 40? The 2026 edition of Cannes Lions is bursting at the seams,…

Priyanka Chopra Jonas has been a brand ambassador since age 18. But her latest deal might be the biggest coup…

These are exciting times for soccer fans. The World Cup kicks off this week. Arsenal recently snared 16-year-old prodigy Jeremy…

Research firm Kantar has hired Martina Suess Cromer as svp of North America marketing and head of global brand and…

Accenture Song, the consulting giant’s marketing services arm, confirmed it intends to acquire marketing agency Whalar, which connects brands with…

The Trade Desk has seen notable turnover over the past year, including appointing four chief financial officers while a growing…

The Trade Desk’s chief revenue officer Anders Mortensen is exiting the company after just seven months in the role, ADWEEK…

Three years ago, 95% of Americans hadn’t heard of Finnish smart ring brand Oura. Since then, its product—which can track…

Agencies are eyeing small retail media acquisitions to build scale and expertise in the growing space, sparking a quiet trickle…

Sports dominate this week.As World Cup fever builds ahead of the tournament’s kickoff on June 11, McDonald’s assembles a cast…

Walmart shoppers can now add Subway sandwiches to their delivery orders in locations where the sandwich chain has a shop…

Samsung TV Plus is stepping into original scripted programming for the first time, and it’s going directly to the creator…

Nike’s new film for the FIFA World Cup 2026 upends the conventions of its previous marketing around the tournament. “Rip the…

Arnold, the agency known for its comedic work on brands like Progressive, has been named creative agency of record for…

As brands rush to test advertising inside ChatGPT, Criteo is gaining traction among retail advertisers by offering easier product-feed integrations,…