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After just under six months as chief executive (CEO) of WPP, Cindy Rose has unveiled a two-year turnaround plan designed to revive the ailing business. When Rose joined in September 2025, WPP’s share price had just hit a 16-year low. On Thurs (Feb. 26), it posted an 8.1% year-on-year revenue decline, sending shares tumbling a further 10% as trading opened. Before she unveiled the reset to investors at WPP’s annual strategy update in London, Rose told journalists: “What has made us successful in the past will not make us successful in the future. You can see from our numbers this morning that…

A Greek court on Thursday sentenced the founder of Intellexa, a collective of spyware makers, to eight years in prison for illegal wiretapping and privacy violations, according to several reports.  Tal Dilian and three other Intellexa executives were tried for their role in a scandal dubbed “Greek Watergate,” which dates back to 2022. The Greek government was accused of wiretapping the phones of politicians, journalists, businesspeople, and military officials with spyware developed by Intellexa. The other people sentenced today include Dilian’s business partner Sara Aleksandra Fayssal Hamou; his former deputy administrator and shareholder of Intellexa, Felix Bitzios; and Yiannis Lavranos,…

Supercomputers can be measured in several ways, but the vital statistic is their ability to perform floating-point operations per second, or flops. Flopping as fast as possible is what makes you successful. At her peak, Sierra could hit 94.64 petaflops—94.64 quadrillion floating-point operations—per second. El Capitan, at 1.809 exaflops, is about 19 times faster. In late 2025, he was officially declared the world’s fastest supercomputer. Sierra’s juice, Neely says, was no longer worth the squeeze.There was no big red button, no giant lever, that turned Sierra off. Someone could’ve just cut the cords, sure, but that’s not the recommended procedure.…

MS NOW announced that Scott Foster will be joining the network’s Washington, D.C. bureau as its new White House Director.Sudeep Reddy, MS NOW’s Washington Bureau chief, made the announcement on Thursday morning, saying Foster will be responsible for all aspects of the network’s White House coverage. He will lead the team of reporters and producers and guide the day-to-day editorial agenda.In addition, Foster, who starts his new assignment on Monday, March 2, will oversee original White House reporting across all platforms and lead the production elements of covering the president in Washington and across the globe. “[Foster’s] decades of newsroom experience…

For all their potential, AI agents have been slow to make an impact in the enterprise, and one new startup is betting that the reason they haven’t is a lack of context. Launched as part of Y Combinator’s 2025 summer cohort, Trace is a workflow orchestration startup aimed at filling that gap. The company maps complex corporate environments and processes so that agents have the context they need to scale quickly. “OpenAI and Anthropic are building these brilliant interns that can be leveraged within the company,” says Trace CEO Tim Cherkasov, referring to the AI labs’ tools. “We’re building the…

The first time Alesandra Madison’s husband incorporated AI into their relationship was in late 2024.She’d forgotten to do her “nightly kneeling ritual,” and he asked ChatGPT how to properly discipline her. The large language model suggested “a two-in-one punishment,” she says—write 100 lines of “I will remember to kneel for my Dom every night” while kneeling the entire time.Though the couple started exploring kink in their marriage 15 years ago—they are in a dominant-submissive relationship—the AI-generated punishment was new territory for them.Since then, Madison, who is 44 and lives in Los Angeles, says she has come to think of AI…

Brandtech Group has appointed three regional chief executives — Lisa De Bonis in the UK, Jeff Matisoff in North America, and Julie Hardy in France — as it bolsters its leadership in key markets with AI-forward talent.De Bonis joins from Huge, where she served as global CEO and chief experience and product officer. Before that she spent years at Accenture Interactive across commercial and operational roles.Matisoff joined Brandtech in 2021 from WPP, where he was global president of Eightbar, IBM’s dedicated agency. He helped lead the acquisition and integration of media agency Jellyfish, which manages more than $2 billion in…

This week on TechCrunch’s founder-focused podcast, Build Mode, Isabelle Johannessen is joined by Sarah Lucena, the CEO and co-founder of Mappa, a behavioral intelligence platform that uses voice AI to decode human behavior in less than 60 seconds.  Lucena got the idea for Mappa after trying to build a marketing team but continually feeling like she had made the wrong hires. “And I was so frustrated because I was hiring for what I thought were the right skills. It looked great on paper but didn’t really work in real life,” Lucena said.   She had learned firsthand that hiring is typically based on markers of success like college degrees, previous work experience, and…

Honorable MentionsDuring the winter, a whole WIRED crew tests ski clothes almost constantly. Here are a few other items that we like.Courtesy of REIHestra Fall Line 3-Finger Gloves for $190: I’ve long admired Hestra gloves from across the lift line, impressed by the Swedish company’s elegant stitchwork and thoughtful design touches. This was the year I finally got to try a pair for myself, and the Fall Line are exactly what they look like. There are six sizes available so you can get the perfect fit in this glove. The cowhide is buttery smooth and has already broken in a…

An Android-based mobile fraud operation designed to milk ad revenues from AI-generated shell websites has been shut down by Google and ad verification firm Integral Ad Science (IAS). The scheme was executed through more than 25 million consumer devices.Throughout late 2025, the scheme, dubbed Genisys, used over 115 distinct mobile apps to propagate fraudulent ad activity. When users downloaded an affected app—most of which were basic utility apps like QR code scanners, PDF readers, or WiFi detectors—secret in-app browsers covertly pushed traffic to nearly 500 AI-generated domains in order to monetize ad engagement. Affected apps were generally basic single-function tools…

When Alan Cole saw Elon Musk fans eagerly bidding up a contract on the prediction market Kalshi that the Department of Government Efficiency (DOGE) could effectively reduce federal spending in a year, he knew he had to take the bet, according to a story about Cole’s winnings in The Wall Street Journal. If Cole, an international tax accountant, knew anything in life it was this: federal spending couldn’t be quickly whacked, he told the WSJ. Even if DOGE nixed some federal contracts and laid off workers (which it did), plenty of remaining obligations and the skyrocketing federal debt would remain.…

You might think you’ve got enough headphones. Most of us have accrued at least two or three pairs over the years, and might have a few more half-working pairs stuck in a drawer somewhere. But I’m here to tell you, if you haven’t fully explored the fabulous world of specialized headphones that has exploded in the past decade, from open earbuds to sports and travel cans, you’re not maximizing your sonic potential. The best headphones are now so varied that they often depend entirely on what you intend to use them for. That means the best headphones for you probably…

The numbers–8.1% – revenue decline for 2025, down 3.6% on a like-for-like basis to $18.3 billion (£13.6 billion)–10.4% – decline in 2025 revenue less-pass-through costs, down 5.4% on a like-for-like basis to $13.6 billion (£10.1 billion)–8.3% – Q4 revenue decline, down 5.5% on a like-for-like basis to $4.8 billion (£3.6 billion)–10.1% – decline in Q4 revenue less-pass-through costs, down 6.9% on a like-for-like basis to $3.6 billion (£2.7 billion)$675 million (£500 million) – The amount in annual cost savings WPP hopes to generate by 2028Watercooler talkWPP revealed a sweeping two-year strategy reset to help it return to growth after a difficult…

Snapchat announced on Wednesday that it’s hosting its first-ever awards show on March 21. The social media giant says the awards show, called “The Snappys,” is designed to celebrate “the creators shaping culture on Snapchat.” Creators will receive awards like “Spotlight MVP,” “Best Storyteller,” and “Breakout Creator of the Year,” alongside awards across fashion, beauty, sports, music, food, and games. Additional categories include collaboration, comedy, and cultural impact. “Together, these honors reflect the many ways creators spark conversations, build community, and define culture on Snapchat,” the company wrote in a blog post. “The Snappys reinforces Snapchat’s ongoing commitment to celebrating…

I should probably add the disclaimer that I like to cook, was a professional chef for many years, and my family of five rarely eats anything other than home cooked meals. But I get it. Many people are looking for a way to eat healthier in the midst of busy schedules, and maybe have never learned how to cook, or want to follow some specific diet like keto that requires a lot of research, planning, and effort.In those situations I can see the appeal of a solution like Factor. Dial in what you want, it shows up, you microwave it,…

According to the latest Nielsen Media Distributor Gauge for January, Disney had a strong start to the year, nearly matching its January 2025 performance, which was its best ever. The report showed Disney narrowing the gap between it and first-place YouTube to within 0.6 share points.The latest report, which examines total viewing consumption through television screens by media distributors across broadcast, cable, and streaming, found that Disney finished January with 11.9% of TV usage, aided by ESPN’s football coverage, which included the College Football Playoffs and Championship games. This drove an +82% monthly viewing increase for the network and contributed…