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This week has been another revolving door of hires and promotions at brands, filled with chief marketing officer (CMO) hires and departures.We’ve rounded up the U.S. and global marketing leadership moves you need to know about for the week ending May 8.– General Motors’ Norm de Greve, hired as CMO in 2023, will be leaving his post in June. In a LinkedIn post, the veteran executive said he would be moving on “to pursue a new endeavor,” promising more details “when the time is right.”– Ex-Cadillac marketer Melissa Grady Dias is the latest CMO to become a CEO, taking the top job at…
The Trump administration on Friday launched a new website that will house a collection of “new, never-before-seen” files about UFOs, according to the Pentagon. (And yes, we’re apparently okay with calling them UFOs again, as the URL to the new website is war.gov/ufo.) In a public announcement by the Defense Department — which, under Trump, rebranded as the Department of War — the initial set of files housed on the site will include those containing unidentified anomalous phenomena (UAP) videos, photos, and original source documents from across the entire U.S. government. The materials have been reviewed for security purposes, but…
Billionaire California gubernatorial candidate Tom Steyer is rolling out a new proposal that would guarantee jobs with benefits for workers displaced by artificial intelligence. He’s the first state-wide candidate to make such a pledge.The plan, which builds on a broader AI policy framework Steyer released in March, promises to make California “the first major economy in the world” to ensure “good-paying” jobs to workers impacted by AI. To do so, Steyer tells WIRED he plans to build off a previous proposal to introduce a “token tax” which would tax big tech companies “a fraction of a cent for every unit…
WPP shareholders have approved a proposal to pay CEO Cindy Rose a maximum of $14.8 million (£11.1 million) a year.The pay package sets Rose’s base salary at $1.7 million (£1.25 million) with total compensation rising substantially if short- and long-term bonuses are paid in full.This marks a significant increase on the maximum $10.8 million (£8.6 million) payout earmarked for Rose’s predecessor, Mark Read, before his exit in September 2025.The vote took place during WPP’s annual general meeting, hosted in London. 75% of shareholders voted in favor of changes to the company’s executive director pay structure.
Sweden-based caller ID company Truecaller said it will cut 70 jobs, or roughly 15% of its workforce, in the second quarter, as the company posted its Q1 2026 results with a decline in revenue and profits. Truecaller blamed real-money gaming in India, changes in advertising partner algorithms, and conflict in the Middle East for the slide. As TechCrunch reported last month, the company is already facing challenges from India’s telecom-led solutions, such as Calling Name Presentation (CNAP) identification service, and 5% year-on-year decline in downloads last year. In its Q1 2026 results, Truecaller’s net sales dropped 27% to 362 million SEK…
The main antagonist of Toy Story 5, in theaters this summer, is a green, frog-shaped kids’ tablet named Lilypad, a genius new villain for the beloved Pixar franchise. But if Pixar had its ear to the ground, it might have used an AI kids’ toy instead.AI toys are seemingly everywhere, marketed online as friendly companions to children as young as three, and they’re still a largely unregulated category. It’s easier than ever to spin up an AI companion, thanks to model developer programs and vibe coding. In 2026, they’ve become a go-to trend in cheap trinkets, lining the halls of…
The New York Times reported a 31.6% year-over-year jump in digital advertising revenue for the first quarter of 2026, totaling $93.3 million in revenue for the business.The windfall marks the company’s second consecutive quarter of outsized ad growth, following a 24.9% increase at the end of last year.The performance, disclosed May 6 alongside broader first quarter results that included $712.2 million in total revenue and 310,000 net new digital subscribers, stands out in an industry where many publishers are contending with traffic declines, platform pressure, and skittish marketer demand.In an interview with ADWEEK, Joy Robins, The Times’ chief advertising officer,…
Today is the last day. At 11:59 p.m. PT, the 50% off second pass offer for TechCrunch Disrupt 2026 ends. After that, prices go up, and the option to bring a partner, co-founder, or colleague with you at half the cost disappears. Register now to lock in your savings. Save up to $410 on your pass and get 50% on a second pass. You don’t just miss a discount, you lose a second perspective Disrupt isn’t a single-track experience. It’s multiple conversations happening at once. Sessions overlap. Introductions lead to something else an hour later. Patterns only become clear after you’ve seen the same idea from different angles. When you go alone, you see only part of it. When…
Nearly a decade ago, Billie Eilish, then 13 years old, put “Ocean Eyes” on SoundCloud and catapulted to global superstardom.It was the kind of ascent aspiring singers dream of, propelled by a platform that at the time wasn’t known for unearthing pop stars. But if you ask her now, even Eilish, now 24, doesn’t know if someone else could replicate her success. “Oh my god!” she says when asked where the next Billie Eilish might be discovered. “I have no idea.”Photograph: Darrell JacksonThese days it’s common for new artists to share their music on SoundCloud, but back then it was…
The organization focused on diversity, equity, and inclusion (DEI) in advertising has unveiled an expanded slate of programming for 2026 that addresses the shifting landscape and evolving needs of its community. Since its launch two decades ago, Adcolor has built its community around an annual flagship conference and awards hosted in LA. Now, the organization is shifting to year-long event programming and making changes to its awards and mentorship initiatives.“It can’t just be another year that we celebrate, particularly during these times when we have to remind not only our community, but the world how important and how beautiful it is…
Pity the PJM Interconnection. For decades, the grid operator worked quietly and in the background, matching electricity demand with supply. Meanwhile, customers enjoyed some of the lowest electricity prices in the United States. No longer. Politicians, businesses, households, power companies think it needs an overhaul. Even PJM is in agreement. PJM released a white paper this week that said the region “has years, not decades” to make fundamental changes to the way it operates. “The current situation is not tenable,” PJM CEO David Mills wrote in a foreward to the report. Normally, this sort of wonky report would land on…
What do you love about coffee? Is it the caffeine boost in the morning, the creamy sweetness of a cappuccino or latte, the bucket of filter coffee you can sip on all day, or the quick kick of a good espresso? Or is it the zen-like ritual of it all, the measuring of beans and the precision of the perfect extraction? Good thing it’s much better for you than science previously realized.If the marketing hype is to be believed, you can have it all, thanks to the best in fully automatic coffee machines. These compact countertop cafés promise to deliver…
Stockholm-based vibe-coding platform Lovable is growing revenue at an astronomical rate — and doing something that few U.S. companies, startup or otherwise, would even contemplate: voluntarily promising annual 10% salary raises for all employees on their work anniversaries. In the U.S. corporate world, employees don’t generally get built-in raises unless they’ve unionized, and even then, a 10% raise across the board is typically spread over multiple years of a contract, not delivered annually. While most companies do have stock and profit-sharing plans, what’s different here is that Lovable is sharing the wealth as a direct raise, not contingent on vesting…
The best mobile gaming controllers are excellent tools that allow you to play compatible games for hours on end. Whether you’re looking for an iPhone or Android controller, we’ve tested all the top picks (aka we’ve played a bunch of games on our phones) and have opinions on them all. Backbone makes the best mobile gaming controllers we’ve tried that’ll work for most people, but we also have solid recommendations for specific uses, like for pairing with smart glasses or a tablet.Make sure to check out our related buying guides, including the Best Cheap Phones, Best Android Phones, Best Gaming…
From Timothée Chalamet assembling his dream World Cup squad for Adidas to a 94-year-old mother stealing the show from a Hollywood star, this week’s best ads leaned into humorous storytelling and unexpected casting. Canva staged an absurdist squirrel-themed stunt in Brooklyn to launch its new brand platform, while Lewis Hamilton sat down for an unscripted dinner conversation for S.Pellegrino. Liquid Death embraced danger outdoors, and Disney+ showed that good stories can stay with us for a lifetime.Plus, our Most Effective Ad of the Week, in partnership with EDO, offers something sweet.Here are the week’s most notable ads. Adidas | “Backyard Legends”
Tome, a book-tracking app and book lovers community, is closing its doors. Built on the back of the sizable and influential BookTok community — creators who discuss and review books on TikTok — the app offered readers a place to chronicle and rate their books, get recommendations, and even add photos of things like favorite quotes or memes, or share playlists that match the book’s vibes. The app was one of many that caters to a growing demographic of Gen Z readers who create book-related content on social media — a group that began mainly as women promoting their favorite…