Browsing: Spotlight

In a new 44-slide pitch deck, obtained exclusively by ADWEEK, X is once again pitching itself as a highly safe…

Paramount ads leader Jay Askinasi is making moves.Today, Askinasi, in an internal memo obtained by ADWEEK, announced that Paramount is…

Anthropic is making the most of its fallout with the U.S. Department of Defense—and the subsequent influx of interest in…

Performance marketing teams have no shortage of dashboards, but what they often lack is speed. That gap is what the…

Criteo will sell chatbot ads, thanks to a new partnership with OpenAI.ChatGPT’s parent company announced in January that it would…

The growth of AI-driven search has created new ways for consumers to research and buy products. While new generative engine…

ADWEEK has launched a new award to celebrate exceptional talent in the growing commerce space.  ADWEEK’s inaugural Commerce All-Stars recognizes the…

The U.S and Israel launched joint coordinated strikes on Iran early Saturday morning, apparently in an effort to keep the…

In this episode of Marketing Vanguard, live from the 2026 World Economic Forum in Davos, Nic Brandenberger, CMO of Mammut,…

L’Oréal is bringing in one agency to run social across its Maybelline New York and Essie brands for the first…

Merrell, the footwear brand known for its hiking boots, wants to democratize the outdoors with the first global brand platform…

Meta is testing tools designed to improve retail media campaigns that run on Facebook and Instagram, three people familiar with…

Top of the Ticker: CNN’s Saturday morning program First of All with Victor Blackwell celebrated its 100th episode this past…

Netflix is out; Paramount is in; and—like Paramount’s logo—the ad industry has a mountain of questions.Following Warner Bros. Discovery’s announcement…

Over 40 years ago, former CNN owner Ted Turner attempted to buy CBS but failed. Now, it’s CBS’s turn to…

In the three months to October 2025, Originals posted double-digit growth in Q3, fueling a 10% revenue boost for Adidas’…