Browsing: Spotlight

Music festival season kicked off last month with festival promoter Goldenvoice’s two biggest events: Coachella and Stagecoach.Coachella attracted a much…

When Coca-Cola CEO Henrique Braun announced his company’s first-quarter results late last month, nobody in marketing seemed to notice. Net revenue…

The promise of personalization has been in marketing conversations for years. What changes now is the infrastructure to actually deliver…

When it first launched in 2006, BuzzFeed was a trailblazer, creating from scratch a playbook for sparking virality in the…

In this episode of Adspeak by ADWEEK, chief brand and community officer Jenny Rooney sits down with Josh Dean, founder…

Liquid I.V. wants to make this the summer of “yes” and remind people that life’s best moments are better when…

DeepIntent has named Ian Colley—most recently CMO of The Trade Desk—as its new chief marketing officer, effective late April. Colley…

Some of the most closely watched brand executives in the country will gather in Atlanta this September for Brandweek 2026,…

Croud has appointed Valerie Davis as its first US CEO as it seeks to grow its business North America and…

The quick summary:For its third annual upfront presentation on May 11, Amazon drew hundreds of ad execs, agency representatives, and…

The quick summary:At its television upfront on Monday, Fox kept its pitch tight and on-message: The television ecosystem might be…

When Asha Sharma took over as CEO of XBox in February, many worried her lack of a gaming background was…

TelevisaUnivision’s John Kozack is ready.Recently, ADWEEK had the exclusive on Kozack taking over as TelevisaUnivision’s ad sales leader following the…

Longtime marketing executive Seth Matlins has a new podcast, called Create or Destroy: Reimagining Marketing, created in partnership with Vox…

The quick summary:The event itself wasn’t very “Fast and Furious,” but NBCUniversal covered a lot of ground in its upfront…

WPP U.S. president Michael Houston will step down from his role, according to an internal memo obtained by ADWEEK.Houston, a…