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Browsing: Spotlight
The more AI evolves, the more apparent it becomes that marketing is not just susceptible, it is peculiarly vulnerable to…
The connected TV platform MNTN has hired two senior executives to accelerate its push into the small and mid-sized business…
From Kate Moss’s 90s billboards to Bad Bunny in cotton stretch briefs, Calvin Klein (CK)’s advertising hall of fame is…
In this episode of Brave Commerce, Rachel Tipograph and Sarah Hofstetter sit down with Dipesh Patel, senior director of digital…
The best marketers build from the fundamentals up. Learn how The ADWEEK MiniMBA in Marketing gives you the structure and…
Paramount Skydance’s potential acquisition of Warner Bros. Discovery’s properties, including CNN, has rattled many in the news industry, raising concerns…
Retail media is moving into a rocky adolescence. The sector has recently seen a flurry of mergers, acquisitions, and consolidation…
A new study examining pay in the U.S. advertising industry finds that women are still earning less than their male…
Amazon debuted the most significant redesign of its Fire TV interface in about five years this week, part of a…
Five Minutes With.. is a monthly quick sit-down with leading marketers on their brand, the trends they’re tracking, and a…
The Manuel Garcia-Rulfo-led Netflix series The Lincoln Lawyer returned for Season 4, occupying the top spot of Nielsen’s Top 10…
Fifteen years ago, McDonald’s delivered Burger King a gut punch in the form of a commercial. It featured a little…
Jeff Green, CEO of The Trade Desk, purchased roughly $148 million worth of the company’s stock earlier this week, according…
Staying authentic and mission-driven while scaling aggressively may be the toughest problem in marketing to solve. But Sarah Leinberger, VP…
Top of the Ticker: CBS Mornings co-host Gayle King is set to remain with the morning show for the next…
DoorDash chief marketer Kofi Amoo-Gottfried will step down in May after seven years in the role, the company confirmed to…
