Browsing: Advertising News

Men’s grooming brand Manscape had a problem. It was really good at balls humor—but not much else. And as the…

Dollar General selected retail adtech firm Qsic to outfit 6,000 of its roughly 21,000 stores with in-store audio ad and…

Chomps’ chicken sticks hit shelves this week.To support the meat snack brand’s foray into a new protein, Chomps is launching…

Nvidia is making a new pitch to the advertising and entertainment industries. Real-time, high-end AI video.At Runway’s AI Summit this…

CourtAvenue is acquiring data and marketing technology consultancy GTX Solutions, as the independent agency looks to deepen its enterprise data…

Amazon first introduced its core ad product Sponsored Ads on its Rufus AI shopping assistant in 2024, ADWEEK previously reported,…

Three frenetic days at Shoptalk in Las Vegas revealed tons of anxieties about the future of commerce—from uncertainty around what…

WPP has appointed Guillaume Epstein as global head of commercial, a newly created role tied to the company’s broader push…

OpenAI is extending its ad pilot program beyond April, according to two agency executives briefed by the company—giving advertisers more…

As AI puts pressure on the business model, agencies are scrambling to find new, sustainable ways to charge for their…

Job hunting site Indeed has named Stagwell’s 72andSunny its global creative agency of record as AI irrevocably reshapes the job…

Meta has announced a slate of new retail media and creator-focused tools at Shoptalk, aimed at scooping up more ad…

The North American sports betting industry is growing up, and challenger Bet365 is putting its chips on building a strong…

The programmatic supply chain may be headed for a reset—one where buyers no longer toggle between dashboards, stitch together vendors,…

The main takeaway:On Monday, LG Ad Solutions and LG Electronics touted new ad capabilities for brands and content exclusives during…

The NCAA Women’s Basketball Tournament is putting up big numbers.Ahead of the first round of the women’s tournament on Friday,…