Browsing: Creative Advertising

Microsoft’s football-themed Super Bowl 60 appearance depicted NFL recruiters using Copilot in Excel to analyze player stats and narrow down…

Every Super Bowl Ad Ranked by EDO’s TV Outcomes EDO’s TV Outcomes Score measures the impact of every Super Bowl…

THE AD: Google appeared in Super Bowl LX with a 60-second ad called “New Home” that shows off Gemini’s photo-generating…

On the off chance you’re looking for a sign to “Tell Me Why” to switch to T-Mobile, look no further.…

Google is kicking off its biggest marketing push for Gemini, its generative AI assistant, in a feel-good Super Bowl ad…

In its fourth consecutive Super Bowl ad, the “He Gets Us” campaign is taking aim at the capitalist dream of…

Matthew McConaughey loves making ads.Inside his trailer near Uber Eats’ Super Bowl ad shoot, he can’t sit still as he…

Asteroid City and The Brutalist star Adrien Brody plays himself, cast in his most emotionally challenging role yet—TurboTax expert—in the…

Meta Oakley’s smart glasses (quite literally) shine in a high-intensity Super Bowl LX ad that spotlights how elite athletes use…

While ordering in is almost always a mouth-watering proposition, there’s one part that’s often hard to stomach: the extra fees.For…

Toyota is advertising in Super Bowl LX with “Superhero Belt,” a quietly emotional, generational ad that finds meaning in everyday…

The Super Bowl is an advertiser’s biggest opportunity to reach a massive audience. But at roughly $267,000 per second, brands…

With the 2026 FIFA World Cup fast approaching, Coca-Cola is staking out its place on soccer’s biggest stage.The brand this…

Having tapped major athletes, including Serena Williams, for its 2025 launch campaign, NikeSkims is putting Blankpink star Lisa en pointe…

Lady Gaga is lending her voice to Rocket and Redfin’s Super Bowl 60 campaign. The pop star appears in a…

Bosch released a teaser on Monday for its upcoming Super Bowl ad, revealing that celebrity chef Guy Fieri will star…