Browsing: Marketing

With about 100 days until the World Cup, Telemundo is making its pitch to viewers.Today, Telemundo, the exclusive Spanish-language home…

Performance marketing teams have no shortage of dashboards, but what they often lack is speed. That gap is what the…

Google wants to make it easier for marketers to tap into the insights of its Marketing Mix Model (MMM), Meridian.…

Marketing is one of the few operations no industry can afford to ignore, which is why we have a veritable…

Artificial intelligence isn’t eliminating marketing jobs at scale, but it is changing what those jobs demand.According to proprietary data prepared…

In this episode of Adspeak by ADWEEK, host Will Lee sits down with Tony Ressler, co-founder and executive chairman of…

FanDuel has hired former Paramount+ marketer Ari Avishay as svp of marketing.He will be responsible for the online gambling and…

CMOs can drive business revenue—this is an established fact. But how can they do it better, bigger, and stronger in…

CES, Davos, and the messaging in the Super Bowl ads this year made it clear: AI is no longer a…

This article was created in partnership with LivewireIn the old high school trope, the jocks and the nerds never mingled.…

In our tech-powered world, technology marketers cannot afford to lose sight of client trust. And yet, they do. On this episode…

I first encountered the Freecash app after clicking on a sponsored TikTok video with dubious claims. The advertisement didn’t promote…

Disney is wasting no time shaking things up in the new year.Today, The Walt Disney Company announced that it is…

This post was created in partnership with Zeta GlobalIdentity, intelligence, and superintelligent agents are redefining the marketing ecosystem.During a CES…

All right, guys: Buckle up.Mark Ritson is launching the ADWEEK MiniMBA in Marketing this April, a ten-week, MBA-level program designed…

Nvidia Hires Google Cloud Marketing Leader as Its First CMO Nvidia has hired longtime Google executive Alison Wagonfeld as its…