Browsing: Technology

Consumer electronics marketing has a bad habit: It talks too much about the product and not enough about the person…

So much of modern life is manufactured urgency. We perpetuate that by taking it seriously. So we’re passing this hot…

LiveRamp, which has for years helped brands, publishers, and platforms connect and activate customer data, is launching its first brand…

This episode of Marketing Vanguard comes straight from Cannes Lions 2026. Join host Jenny Rooney to catch up with Dara…

But at the moment it seems like more of a headache than a blessing to deal with nascent technology breaking,…

The matchmaker Blaine Anderson, who runs the high-end dating service Dating by Blaine, receives a lot of hyper-specific requests from…

Two of the world’s biggest digital advertising platforms, Google and The Trade Desk, have chosen not to renew their accreditations…

The value of all advertising centers around whether it gets consumers to convert—that usually means buying something, but could also…

As head of activations for independent media agency Noble People, Mike McHale creates experiences that get people out of their…

Online shopping has come a long way from banner ads and shopping carts, while stores are doing much more than…

Creativity has always required bravery, but perhaps never more than in this moment of profound change and realignment. Striding into the…

Europe is done with American Big Tech. Well, sort of. Since the start of President Donald Trump’s chaotic second administration…

The Trade Desk’s chief revenue officer Anders Mortensen is exiting the company after just seven months in the role, ADWEEK…

The Harbor Charger, New York state’s first hybrid-electric public ferry, is gearing up for its first full summer transporting passengers…

InMobi wants AI agents, not demand-side platforms, selling its premium commerce inventory.A new sell-side AI agent built by the adtech…

Sitecore, an enterprise content and digital experiences platform, has acquired generative engine optimization, or GEO, upstart Scrunch. Scrunch’s tech is…