Browsing: Technology

Former X CEO Linda Yaccarino still endorses the strength of the platform’s ads business in spite of evidence that indicates…

Mastercard processes around 150 billion transactions a year, which puts the brand in a rare position: It can see where…

The Trade Desk CEO Jeff Green expressed empathy for the strife of ad agencies, many of which are facing increasing…

In this episode of Adspeak by ADWEEK, executive editor Alison Weissbrot moderates a panel of industry leaders redefining modern commerce. Our…

Starting soon, Snapchat’s 900 million monthly active users will be able to converse directly with branded Snaps that appear in…

A new platform could help marketing leaders more easily compare the capabilities of potential partners, demo tools, and select the…

TV measurement firm EDO may have taken a hit after a jury ordered it to pay $18.3 million in damages…

YouTube is expanding its new “likeness detection” technology, which identifies AI-generated content, such as deepfakes, to people within the entertainment…

Index Exchange, among the market’s largest independent supply-side platforms, is making a bold move to bring the buy side closer…

Anthropic Labs, the team dedicated to incubating and testing experimental AI products like within Anthropic, today unveiled Claude Design, an…

Brands are rethinking the traditional social media playbook, trading reach for credibility as they look to crack Reddit.The shift comes…

Advertising giants WPP, Publicis, and Dentsu on Wednesday agreed to an order from the U.S. Federal Trade Commission and a…

Viant, a public adtech company whose tech helps brands buy ads online and on streaming, has agreed to acquire TVision…

Dentsu has overhauled its flagship AI platform, Dentsu.Connect, in preparation for a future where marketing and media workflows between brands,…

Possible, the Miami-based media and marketing conference that first made a splash with an Elon Musk keynote in 2023, is…

Mobile adtech giant AppLovin is shaking up its upper ranks with a new chair of the board and the impending…