Browsing: Premium

Colle McVoy has landed its first airline client in Allegiant. The Minneapolis-based agency was selected to steer brand strategy for…

Halfway through the year, the carousel of marketing leadership exits, arrivals, and promotions shows no signs of slowing.From CMO departures…

The Emmy nominations are in, and it’s clear that Widow’s Bay had a great inaugural swim.On Wednesday, the Television Academy…

Lidiane Jones is two days into her new job as CEO of Integral Ad Science. She sat down with ADWEEK…

We may be just entering the dog days of summer, but parents across America are already thinking about back-to-school. With…

Whoop has hired Dirk-Jan van Hameren, Nike’s former CMO, to run marketing as the maker of wearable technology crosses 3…

Every week, Hinge receives wedding invitations from former users who found their spouses on the dating app. Employees gather to…

Andrew Polo wasn’t looking to be found on AI assistants. Then ChatGPT started recommending him for eczema queries–and brand deals…

Atlanta-based independent agency Ammunition has hired former Fitzco CEO Evan Levy as its first chief client partnership officer. Levy will work…

Both Walmart and Amazon made aggressive moves in June that show where their priorities are headed.Walmart has consolidated its ad…

In its fifth and final season, The Bear is serving up some new partnerships, and marketers are eager to get…

On Thursday, AI search visibility startup Profound launched Aim, a ChatGPT-like interface that watches a brand’s citation and sentiment across…

Peacock’s Love Island USA continues to bring the heat in Season 8, and advertisers are feeling the love.Love Island USA…

In February, WPP CEO Cindy Rose made a big bet that the holding company could take a pole position in…

Meta has appointed Denise Moreno as its new CMO, succeeding Alex Schultz, who has been named Meta’s first chief data…

Nike’s World Cup marketing pivot is starting to bear fruit, and its executives say the tournament is a proving ground…