Browsing: Premium

EXCLUSIVE: These Super Bowl Ads Won With AI, but Not Social Media Some Super Bowl 60 advertisers outperformed inside AI…

YouTube is rolling out a new AI-powered playlist-generation feature that allows Premium users on iOS and Android to use text…

Dentsu Wins i-Health’s Integrated Media and Creative Account i-Health owns a portfolio of consumer health brands including Culturelle probiotics, AZO…

ChatGPT Gets Ads: Omnicom, WPP, and Dentsu Line Up Brands for OpenAI Pilot OpenAI OpenAI officially rolled out ads in…

To be a viable alternative to our GADA Tudor, the value collection has to include a travel-time watch. We looked…

After nearly a decade of rapid expansion, the newsletter-based local publisher 6AM City is shrinking its human-led footprint in an…

OpenAI is asking select advertisers to commit at least $200,000 as it rolls out beta ads on ChatGPT, the company…

On a Wednesday afternoon in early January, Nikita Bier, X’s head of product, was sitting in a sprawling suite on…

This story was originally published in On Background with Mark Stenberg, a free, weekly newsletter that explores the key themes…

Google has elevated longtime exec Jitendra Kumar to oversee the tech giant’s relationship with critical mid-market agencies, ADWEEK has learned.Kumar…

Minneapolis’ agency community is no stranger to crisis. The Twin Cities have been repeatedly thrust into the national spotlight in…

Meta plans to test new subscriptions that give people access to exclusive features on it apps, the company told TechCrunch…

The social platform hierarchy in AI citations is changing. Once dominated by Reddit, citations in large language models are now…

If you’re comparing the photos of the Audeo Infinio Ultra Sphere—Phonak’s most powerful hearing aid to date—to the product’s name,…

As TikTok gains new U.S. owners in Oracle, Silver Lake, and Abu Dhabi-based MGX, the platform is moving quickly to…

WPP is consolidating its global production talent and operations under a new entity called WPP Production, the holding company told…