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For the purposes of this review, Irrigreen sent me a kit that can connect to a garden hose, so the yard needn’t be dug up just to give the system a try. I’ve tested Irrigreen in two prior incarnations, so I was familiar with how it works, but first-timers are likely to be a little flummoxed by Irrigreen’s unique approach—with each sprinkler connected to the next via a bespoke cable—and its inexplicable lack of setup documentation beyond a few YouTube videos. I’ve long complained that Irrigreen’s instructions are entirely online and are needlessly convoluted. If anyone needs a high-quality printed…
There’s plenty of creative energy on show this week, from Zendaya’s playful dreamscape for her collaboration with sportswear brand On, to the WNBA’s throwback ahead of its 30th season.Brands are also highlighting the importance of human connection, whether that’s Amstel drinkers gathering with friends, a grandfather coaching his grandson on his golf swing for AT&T, or Coca-Cola bringing the nation together ahead of the big 250th anniversary. Our Most Effective Ad of the Week, in partnership with EDO, offers the right fit for athletes and everyday people alike.Keep scrolling for the week’s most notable ads.On | “Shape of Dreams” (in-house)Zendaya stars in…
Posting Voice Notes publicly on X may no longer be possible, but you can now share audio messages within X’s direct messaging system, X Chat, once again. The social network announced late on Wednesday that support for Voice Notes is now available within its private messaging service. The feature, which works in both one-on-one messages and group chats, is activated with a push of the voice input icon to the right of the chat’s text box. At launch, you have to continue to press the button to record the voice message, but we found that a press-and-hold gesture followed by…
After a 10-day journey to the far side of the moon, the astronauts of the Artemis II mission are returning to Earth. But in the words of NASA administrator Jared Isaacman, the mission is not over until everyone arrives home safely. The reentry of the Orion capsule matters as much as the lunar journey itself: It is the ultimate test to prove that the space agency has mastered the technology needed to usher in a new era of deep space exploration.According to NASA’s schedule, Artemis II will reenter Earth’s atmosphere on Friday, April 10, at 5:07 pm PDT. The broadcast,…
Instagram just introduced a small but useful update that people have been asking for forever: You can finally edit your comments. The platform announced on Thursday that users now have the option to edit comments, which is a long-awaited fix for anyone who’s ever had to delete and re-post a comment just to fix a typo. However, there’s a catch. You only get a 15-minute window after posting to make changes. Within those 15 minutes, though, you can edit your comment as many times as you want. Once you edit a comment, other people will be able to see that…
Google and Intel announced an expanded multiyear partnership on Thursday for Google Cloud to continue utilizing Intel AI infrastructure and to keep developing processors together. Google Cloud will use Intel’s Xeon processors, including Intel’s latest Xeon 6 chips, for AI, cloud, and inference tasks. The company has used Intel’s various Xeon processors for decades. The companies will also expand the co-development of custom infrastructure processing units (IPUs), which help accelerate and manage data center tasks by offloading them from CPUs. This chip development partnership, which started in 2021, will focus on custom ASIC-based IPUs. Intel declined to share any information…
Vivid Seats has been part of some of the highest of highs and lowest of lows of my concert-going experience. Because of Vivid Seats, I was able to get a last-minute ticket to Chance the Rapper’s sold-out Coloring Book show at the Oracle Arena in Oakland in 2017 (before he fell off; IYKYK). Vivid Seats helped me (and my sister) see our idol, Bad Bunny for the third time last year amidst the terror of trying to secure limited tickets to see a future Super Bowl performer and heartthrob.While many concerts, sports events, and theater ticket resellers are shady—double-posting limited…
Anthropic said this week that it limited the release of its newest model, dubbed Mythos, because it is too capable of finding security exploits in software relied upon by users around the world. Instead of unleashing Mythos on the public, the frontier lab will share it with a group of large companies and organizations that operate critical online infrastructure, from Amazon Web Services to JPMorgan Chase. OpenAI is reportedly considering a similar plan for its next cybersecurity tool. The ostensible idea is to let these big enterprises get ahead of bad actors who could leverage advanced LLMs to penetrate secure…
Smart lighting may be the quickest and easiest way to transform a space. We at WIRED have been writing about it more and more recently because it can spruce up your home decor and bring a futuristic feel, enhance your entertainment with synced lights, or just change the vibe of a space for less than a total home renovation. Lighting brand Govee has quickly become one of our favorite brands for smart lighting because of their versatile and affordable range. We’ve extensively tested Govee products, and we feel as though there’s a Govee smart light product for pretty much every…
Meta’s AI app has seen a sizable jump in installs following Wednesday’s launch of the company’s newest AI model, Muse Spark — its first model release under Alexandr Wang, the head of Meta’s Superintelligence Labs who was recruited from Scale AI last year to overhaul the social giant’s AI efforts. According to new data from market intelligence provider Appfigures, consumer demand for the Meta AI app has pushed the app up from No. 57 right before the launch of Muse Spark on Wednesday to No. 5 on the U.S App Store on Thursday — a move suggesting a flood of…
StubHub has agreed to pay $10 million to settle Federal Trade Commission (FTC) allegations that the ticket marketplace failed to clearly disclose the full price of tickets. The federal agency said in a proposed settlement filed on Thursday that StubHub violated the FTC Act and its Rule on Unfair or Deceptive Fees by “deceptively” advertising ticket prices on its website without clearly disclosing upfront what the total cost would be, including all mandatory fees. In May 2025, the FTC began requiring ticket marketplaces ensure price transparency at all stages of the ticket-purchase process. The agency’s complaint alleges that after the…
A few months after Disney restructured its marketing, layoffs are coming to the company.According to reports, Disney is planning on cutting as many as 1,000 jobs in the coming weeks, with a significant portion of those cuts hitting the marketing department as a result of consolidation. The Wall Street Journal first reported the news.Disney declined to comment.These are the first major cuts under new CEO Josh D’Amaro, who officially took over from Bob Iger in March.In January, Disney announced it was restructuring its marketing divisions under Asad Ayaz, the company’s first chief marketing and brand officer. The restructure was aimed…
Volkswagen will no longer produce the all-electric ID.4 at its U.S. factory in Chattanooga, Tennessee, as the German automaker shifts its resources into high-volume vehicles like its upcoming gas-powered Atlas SUV. The company said Thursday that U.S. customers will be able to buy the ID.4 until the current inventory runs out. VW said it expects U.S. inventory to last into 2027. Volkswagen, along with other legacy automakers, has pulled back on once-ambitious plans to shift their portfolios from gas-powered vehicles to battery electric cars, trucks, and SUVs. While some EVs have been hits, demand hasn’t met the lofty expectations that…
During their flyby of the far side of the moon, the Artemis II astronauts aboard the Orion spacecraft saw as many as six flashes emerging from the lunar surface. Surprisingly, they were witnessing small meteorites impacting the ground and producing brief flashes of light.NASA’s control room recorded the team’s surprise during the mission livestream, although the cameras did not pick up the flashes. According to the astronauts, the flashes were white or blue-white and lasted less than a second. The cameras they were using to document the moon weren’t fast enough to record them.Lunar surface replete with craters generated by…
Taking risks and having them pay off in an industry as regulated as fintech can seem like an impossible task. But Coinbase’s success in bold and unique marketing proves it isn’t. In this episode of Marketing Vanguard, Coinbase CMO Catherine Ferdon reveals why bold creativity matters when it comes to marketing intangibles, how to build financial brands that don’t feel sterile and the key strategies behind Coinbase’s high-profile Super Bowl and Oscars campaigns.What you’ll learn: Why understanding intangible products in depth is the key to marketing them successfully The risk-taking framework for breakthrough creativity Why educational complexity requires participatory, not didactic…
In 2021, Anjuna Security was growing fast, hiring aggressively, and chasing a market that seemed limitless. By the end of that year, the venture-backed cybersecurity company had scaled to around 75 employees, building out sales, customer success, and support teams in anticipation of continued hypergrowth. Then 2022 hit. As the market turned, enterprise clients became harder to land. Like many startups building at that time, Anjuna was overextended and underfunded. So the company was forced to make a difficult decision and laid off a portion of its staff, then conducted another round of layoffs months later. Cutting costs was only…
