Browsing: Ads

2026 Super Bowl ads reflected more racial diversity than last year, but celebrity talent in the ads was still primarily…

When it comes to the celebrities in Super Bowl commercials, you gotta catch ’em all. Lady Gaga serenaded millions alongside…

While many brands fought for attention during the Super Bowl, McDonald’s targeted the morning after, when millions of Americans nurse…

Every Super Bowl Ad Ranked by EDO’s TV Outcomes EDO’s TV Outcomes Score measures the impact of every Super Bowl…

Among the enduring questions of the Super Bowl is how America’s leading corporations can drop enough money to buy a…

Following last year’s trend of showcasing AI in multimillion-dollar ad spots, the 2026 Super Bowl advertisements took it a step…

Years before Taylor Swift attended that first storied NFL game in Kansas City in 2023, female viewership of the game…

Every year, the Super Bowl airs at least one ad that makes people uncomfortable—like, squirm-in-your-chair uncomfortable. Sometimes, these ads are…

Following last year’s trend of showcasing AI in multimillion-dollar ad spots, the 2026 Super Bowl advertisements took it a step…

In a year when brands are shelling out $10 million for 30-second Super Bowl ads, the real key to winning…

Every year, advertisers spend millions for 30 seconds of Super Bowl glory. The best ones become cultural moments that outlive…

Lay’s has two hot potatoes for the upcoming Super Bowl.Today, the company confirmed to ADWEEK that it will have two…

Anthropic’s Super Bowl commercial, one of four ads the AI lab dropped on Wednesday, begins with the word “BETRAYAL” splashed…

Matthew McConaughey loves making ads.Inside his trailer near Uber Eats’ Super Bowl ad shoot, he can’t sit still as he…

OpenAI is asking select advertisers to commit at least $200,000 as it rolls out beta ads on ChatGPT, the company…

NBCUniversal’s Super Bowl 60 winning streak continues.After mentioning it on a Puck podcast earlier this month, Mark Marshall, chairman, global…